In short
As a Product Marketing Manager for Developer Products at Microsoft, you will develop and execute go-to-market strategies for GitHub and Microsoft developer tools, focusing on AI-driven innovation. You will craft compelling narratives, influence product direction, and work closely with product, engineering, and field teams to bring these products to market successfully.
Responsibilities
- Develop and execute end-to-end go-to-market strategies for GitHub and Microsoft developer products.
- Partner closely with product and engineering leaders to shape product direction and influence feature prioritization.
- Define and communicate compelling value propositions highlighting how GitHub and Microsoft help developers and organizations build faster and more securely with AI.
- Turn customer insights, competitive intelligence, and product telemetry into positioning, messaging, and go-to-market decisions.
- Evaluate pricing, packaging, and business model performance against the competitive landscape.
- Prioritize and activate the right mix of channels for each narrative to drive awareness, adoption, and growth.
- Lead go-to-market planning for key launches and equip sellers and partners with the necessary tools and stories.
Requirements
- Master's Degree in Marketing, Computer Science, Business or related field AND 3+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 5+ years experience in business OR equivalent experience.
- Hands-on fluency with GitHub Copilot, Visual Studio Code, and other AI coding agents.
- Deep familiarity with the developer tools ecosystem, including IDEs, extensions, CI/CD, version control, and security.
- A working understanding of how AI models are evaluated, priced, and served.
- Proven experience owning positioning and messaging for a developer product used across many personas.
- Exceptional writing and technical storytelling skills.
- Previous experience as a software engineer, developer advocate, or sales engineer.
- Experience with pricing, packaging, or usage-based business models for software or cloud products.
- Experience bringing a product from preview to general availability.
- Experience with analyst relations, including Gartner and Forrester evaluations.
Desired Qualifications
- Master's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience in business OR equivalent experience.
Benefits
- The typical base pay range for this role across the U.S. is USD $106,400 - $203,600 per year.
- In the San Francisco Bay area and New York City metropolitan area, the base pay range for this role is USD $137,600 - $222,600 per year.
- Certain roles may be eligible for benefits and other compensation.
- Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay
Skills
Product ManagementGo-to-market StrategyAIGitHub CopilotVisual Studio CodeCI/CDVersion ControlSecurityPricingBusiness Models
#Product Marketing#Developer Tools#AI#Go-to-market#Technical Storytelling
About Microsoft
Empowering every person and organization on the planet to achieve more
Every company has a mission. What's ours? To empower every person and every organization to achieve more. We believe technology can and should be a force for good and that meaningful innovation contributes to a brighter world in the future and today. Our culture doesn’t just encourage curiosity; it embraces it. Each day we make progress together by showing up as our authentic selves. We show up with a learn-it-all mentality. We show up cheering on others, knowing their success doesn't diminish our own. We show up every day open to learning our own biases, changing our behavior, and inviting…
Company
MicrosoftJob Posted
3 days ago
Employment Type
Full Time
Work mode
Hybrid
Salary
US$106,400–203,600 · Negotiable
Experience Level
Senior
Locations
United States
Qualification
Master, Bachelor
Applicants
Be an early applicant
Similar Jobs
ASSA ABLOY Group
United StatesManager, Business Development - Multi-Family
US$100–110k/yr Full Time Be an early applicant Posted 4 days ago
ASSA ABLOY Group
Indian Trail, United StatesService Parts Distribution & Logistics Manager
Full Time Be an early applicant Posted 4 days ago
ASSA ABLOY Group
Milan, United StatesTechnical Order Processor
Full Time Be an early applicant Posted 4 days ago
Alfa Laval
Richmond, United StatesTeam Leader - Material Handling
US$23.5/hr Full Time Be an early applicant Posted 4 days ago
Microsoft
United StatesProduct Marketing IC4
US$106–204k/yr Full Time Be an early applicant Posted 4 days ago
Microsoft
United StatesSenior Solution Area Specialists - Security
US$108–188k/yr Full Time Be an early applicant Posted 4 days ago