Social Strategy Manager

Marknadsföring, media och kreativt · Marknadsföring och reklam · Digital marknadsföring · Innehållsstrategi · Hantering av sociala medier

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I korthet

Spotify seeks a Social Strategy Manager to lead organic social strategies for podcasts, audiobooks, and fitness on its owned channels. This role involves developing and executing platform-native campaigns, managing cross-functional teams and agency partners, and leveraging audience insights and performance data to drive engagement and support business goals.

Ansvarsområden

Lead organic social strategy for high-impact campaigns, creator partnerships, and cultural moments across Spotify's podcasts, books, and fitness experiences.
Develop social strategies that turn integrated marketing objectives into compelling, platform-native social campaigns.
Manage complex social campaigns across internal teams and agency partners, coordinating briefs, timelines, creative development, approvals, and delivery.
Identify emerging audience behaviors, creator trends, and cultural opportunities to develop proactive social programming.
Shape social creative and content capture strategies, providing clear direction to creative and production partners.
Develop social strategy frameworks and best practices, sharing recommendations with cross-functional teams.
Define campaign success metrics, evaluate performance, and translate insights into recommendations for future campaigns.

Krav

7+ years of experience in organic social media strategy, social marketing, or a related role within consumer, entertainment, technology, or media brands.
Experience developing social strategies for integrated marketing campaigns, balancing business objectives, audience needs, and platform-native creative ideas.
Understanding of audience engagement with podcasts, books, fitness, and creator-led content.
Strong editorial judgment and practical understanding of internet culture, emerging trends.
Understanding of major social platforms (Instagram, TikTok, YouTube, Reddit, emerging channels) and ability to adapt content strategies.
Ability to manage complex projects, collaborate across functions, and guide agency partners.
Proficiency in using social analytics and performance insights to set goals, evaluate results, and make strategic recommendations.
Clear communication skills, ability to build trusted relationships, and make thoughtful decisions.

Önskade kvalifikationer

Interest in building meaningful connections between creators and their communities.
Ability to identify relevant opportunities for brands.

Förmåner

Health insurance
Six-month paid parental leave
401(k) retirement plan
Monthly meal allowance
23 paid days off
Paid flexible holidays
Paid sick leave
Equity
Extensive learning opportunities through GreenHouse
Flexible share incentives
All The Feels, employee assistance program and self-care hub

Färdigheter

Social Media StrategySocial MarketingContent StrategyCampaign ManagementCreative DevelopmentSocial AnalyticsPerformance Marketing

#social media#marketing#podcasts#audiobooks#fitness#creator partnerships

Om Spotify

Our mission is to unlock the potential of human creativity—by giving a million creative artists the opportunity to live off their art and billions of fans the opportunity to enjoy and be inspired by it. Spotify transformed music listening forever when it launched in Sweden in 2008. Discover, manage and share over 70m tracks for free, or upgrade to Spotify Premium to access exclusive features including offline mode, improved sound quality, and an ad-free music listening experience. Today, Spotify is the most popular global audio streaming service with 365m users, including 165m subscribers…

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