Product Marketing Manager

Marknadsföring, media och kreativt · Marknadsföring och reklam · Marknadsstrategi · Produktledning

I korthet

Atlas Copco is seeking a Product Marketing Manager to develop and execute product marketing strategies for Industrial Air product portfolios, driving revenue growth and market share. This role involves product strategy, commercialization, market intelligence, pricing support, and sales enablement, requiring collaboration with cross-functional teams.

Ansvarsområden

Act as the primary marketing owner for assigned product portfolios.
Develop and execute product marketing strategies aligned with business objectives.
Lead product marketing activities for new product introductions and lifecycle initiatives.
Develop product positioning, customer value propositions, launch plans, and go-to-market strategies.
Monitor product performance and recommend actions to improve market adoption.
Develop and maintain a strong understanding of customers, applications, industry trends, and competitors.
Support pricing strategy through competitive benchmarking and market understanding.
Develop product messaging, sales tools, and training content.
Review portfolio performance and identify opportunities to improve business results.
Maintain accurate product information, pricing, and commercial documentation.

Krav

Bachelor's degree in Marketing, Business Administration, Engineering, or a related field preferred.
Equivalent combination of education, technical knowledge, and relevant commercial experience will be considered.
5+ years in Product Marketing, Product Management, Business Development, Technical Sales, or a related commercial role.
Background working with industrial, technical, or engineered products preferred.
Experience leading product launches and commercialization activities.
Experience working cross-functionally with Sales, Engineering, Operations, and other stakeholders.
Strong commercial understanding and ability to connect marketing activities to business outcomes.
Ability to translate technical product features into clear customer value propositions.
Strong analytical and problem-solving skills.
Ability to develop recommendations based on customer needs, market conditions, and competitive dynamics.
Strong communication, presentation, and stakeholder management skills.
Ability to influence cross-functional teams without direct authority.
Experience with CRM and ERP systems, preferably SAP.
Proficiency with Microsoft 365 applications, including advanced Excel skills; Power BI experience is a plus.
Strong project management and organizational skills.
Ability to identify gaps and inefficiencies while recommending workable solutions.
Flexibility and ability to travel up to 20% of working time.
Proactive mindset and ability to take ownership of initiatives.
Strong communication skills with the ability to share knowledge, influence stakeholders, and promote continuous improvement.

Önskade kvalifikationer

Bachelor's degree in Marketing, Business Administration, Engineering or a related field preferred.
Background working with industrial, technical or engineered products preferred.
Experience leading product launches, commercialization activities and portfolio initiatives.
Experience working cross-functionally with Sales, Engineering, Operations and other business stakeholders.
Experience with CRM and ERP systems, preferably SAP.
Power BI experience is a plus.

Förmåner

Excellent compensation package, including a flexible benefits plan and generous 401 (k) retirement plan
Health insurance/ Dental insurance/ Vision insurance
Competitive paid time off
Additional technical training is provided for the most qualified candidate.

#Product Marketing#Marketing#Industrial Air Compressor#Sales Enablement#Product Management

Företag

Atlas Copco Group

Publicerade jobb

för 2 dagar sedan

Upphör

om 1 månad

Anställningstyp

Heltid

Arbetsform

Hybrid

Erfarenhetsnivå

Mellannivå

Platser

Rock Hill, United States

Kvalifikation

Kandidatexamen

Sökande

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