The Job

Marketing Manager Sonihull

Marknadsföring, media och kreativt · Marknadsföring och reklam · Marknadsstrategi · Digital marknadsföring · Innehållsstrategi

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I korthet

Sonihull, a global leader in ultrasonic antifouling systems and part of the Alfa Laval group, is seeking a hands-on Marketing Manager to lead its global marketing and communications. This end-to-end role involves developing and executing strategy, digital campaigns, and content to drive sales growth within the B2B maritime and industrial sectors.

Ansvarsområden

  • Develop and execute Sonihull’s global marketing and communications strategy, annual plan, and budget.
  • Translate customer, market, and competitor insights into clear audiences, value propositions, and campaign priorities.
  • Plan and deliver targeted digital campaigns across website, SEO, LinkedIn, paid search, social, email, and marketing automation.
  • Own the content calendar and key touchpoints, creating and commissioning high-quality content, case studies, and product-launch materials.
  • Collaborate with Alfa Laval’s central, divisional, and regional marketing teams.
  • Define and report on KPIs, using performance data to optimise marketing activity and investment.
  • Build scalable ways of working and help shape future marketing capability.

Krav

  • Bachelor’s degree in marketing, communications, business, or equivalent professional experience.
  • 6+ years of B2B marketing and communications experience, with genuine ownership of integrated plans and campaigns.
  • Proven track record of digital and multi-channel campaigns that generate qualified leads.
  • Strong content judgement and copywriting skills.
  • Working knowledge of websites, SEO/SEM, social, email, CRM, and analytics.
  • Experience managing agencies, budgets, and stakeholders within a global or matrixed organisation.
  • Fluent English.
  • Willingness to travel within the UK and internationally (approx. 20-25% of the time).

Önskade kvalifikationer

  • Experience in maritime, industrial, engineering, or other technical B2B markets is a strong advantage.

Förmåner

  • Enjoy the pace, visibility, and ownership of a specialist business.
  • Benefit from the expertise, stability, and career opportunities of a global engineering leader.
#marketing#communications#digital marketing#B2B#strategy#campaigns#content#demand generation#Sonihull#Alfa Laval
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Företag

Alfa Laval

Publicerade jobb

för 1 vecka sedan

Anställningstyp

Heltid

Arbetsform

På plats

Erfarenhetsnivå

Senior

Platser

Coventry, United Kingdom

Kvalifikation

Kandidatexamen

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