Marketing Automation Specialist
Marknadsföring, media och kreativt · Marknadsföring och reklam · Digital marknadsföring · Marknadsstrategi
I korthet
The Marketing Automation Specialist will execute marketing automation campaigns and support marketing activities within an in-house agency at Ericsson. This early-career role focuses on email marketing, lead management, and campaign execution using the Marketo platform and related systems, requiring strong communication and attention to detail.
Ansvarsområden
- Execute email marketing campaigns and marketing activities within the Marketo platform.
- Support lead management and campaign execution across marketing automation platforms.
- Assist with campaign quality assurance, testing, and reporting.
- Collaborate with stakeholders to understand campaign requirements and deliver results.
- Manage multiple marketing tasks and priorities in a structured environment.
- Provide accurate campaign reporting and basic web analytics insights.
- Participate in campaign planning and execution under senior guidance.
- Support the onboarding and training of marketing automation processes and best practices.
Krav
- 1–3 years of relevant experience in marketing, marketing support, or a related field.
- Excellent written and spoken English proficiency.
- Strong communication and collaboration skills with a proactive mindset.
- Solid understanding of digital marketing fundamentals.
- Experience executing marketing campaigns.
- Project management fundamentals, including time and task management.
- Strong attention to detail and ability to follow established processes.
- Ability to manage multiple tasks and priorities effectively.
- Comfort communicating with internal stakeholders.
- Demonstrated learning agility and ability to quickly learn new tools and processes.
- Basic understanding of web analytics and campaign reporting.
- Knowledge of email marketing best practices.
- Experience with lead management and audience segmentation.
Önskade kvalifikationer
- Experience with Marketo or similar marketing automation platforms.
- Familiarity with Salesforce CRM (SFDC).
- Knowledge of Google Analytics (GA4).
- Experience with A/B testing and campaign optimization.
- Understanding of landing page management.
- Basic knowledge of AI and its applications in marketing.
- General business acumen and curiosity about marketing strategy.
Förmåner
- Cafeteria fringe benefits (yearly amount of gross 840,000 HUF)
- Annual bonus
- Benefits after life events (e.g.: childbirth)
- Employee Assistance Program
- Life and accident insurance
- Wellbeing activities
- Company share purchase plan
- Referral program
- All You Can Move partner
- Continuous learning through trainings, workshops, and conferences
- Internal and external learning & development opportunities
- Language courses
- Modern office in the 11th district
- Hybrid working based on our current Home Office Policy
- Laptop and mobile phone
- Free parking in the secured company underground garage
- Bicycle storage, showers and lockers
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