Experience Marketing Specialist CARE

Marknadsföring, media och kreativt · Marknadsföring och reklam · Marknadsstrategi · Varumärkeshantering · Digital marknadsföring

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I korthet

Electrolux Group is looking for an Experience Marketing Specialist in Stockholm to drive outstanding consumer experiences within the Care category. This role involves connecting consumer insights with product experiences and marketing execution to meet consumer needs and inspire purchases. You will support the development of marketing assets and the commercial launch process across EMEA, working cross-functionally to deliver impactful storytelling.

Ansvarsområden

Support consumer insight analysis, competitor benchmarking, and messaging development for selected Care projects.
Coordinate key activities and deliverables for successful commercial launches across EMEA.
Brief and review marketing deliverables, ensuring high-quality marketing assets and toolkits for local markets.
Coordinate content development in collaboration with Marketing Operations and Content teams.
Partner with local market teams to understand requirements and support content adaptation.
Support marketing activations and events, including partnerships, PR, product sampling, and sales meetings.
Share best practices and drive synergies with Experience Marketing Managers and cross-functional teams.

Krav

University degree in Marketing or a related field, or equivalent relevant experience.
5+ years of professional experience in marketing, product, or business development within a consumer-focused company.
Experience in project coordination, stakeholder management, and cross-functional collaboration.
Strong analytical skills to interpret consumer and market insights.
Excellent communication and time management skills.
Flexibility to manage multiple projects and collaborate across time zones.
Fluent in English, both written and spoken.

Önskade kvalifikationer

Passionate about consumers and turning insights into action.
Thrive in a fast-paced, collaborative environment.
Consumer-focused and data-driven marketer.
Combines analytical thinking with creativity.
Organized, agile, and proactive.
Ability to manage competing priorities.
Ability to build strong stakeholder relationships.
Ability to adapt quickly in a dynamic, international environment.

Förmåner

Discounts on Electrolux products and services.
Family-friendly benefits and support for work-life balance.
Insurance and other locally applicable employee benefits.
Extensive learning opportunities and support for professional development.
Opportunities to collaborate with international teams.
A collaborative and inclusive environment.

#marketing#consumer insights#product experience#marketing execution#consumer needs#purchase decisions#marketing assets#commercial launch#content development#launch activities#storytelling#EMEA#consumer-focused#data-driven#analytical thinking#creativity#collaboration#stakeholder management#project coordination

Om Electrolux Group

Electrolux Group is a leading global appliance company that has shaped living for the better for more than 100 years. We reinvent taste, care and wellbeing experiences for millions of people, always striving to be at the forefront of sustainability in society through our solutions and operations. Under our group of leading appliance brands, including Electrolux, AEG and Frigidaire, we sell household products in around 120 markets every year. In 2025 Electrolux Group had sales of SEK 131 billion and employed approximately 39,000 people around the world. For more information go to…

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