Segment Marketing Director (Motion Control)
Marketing, Media & Creative · Marketing & Advertising · Marketing Strategy · Product Management
In short
Emerson is looking for a strategic Segment Marketing Director for Motion Control to lead global marketing efforts for B2B product portfolios in factory automation. This role involves developing strategy, market intelligence, and go-to-market plans, partnering with cross-functional teams to drive sustainable growth and revenue. The position is hybrid and based in Florham Park, NJ.
Responsibilities
- Develop and lead the segment marketing strategy for the global Motion Control business.
- Build a robust market intelligence capability, including market sizing, segmentation, customer insights, competitive analysis, and emerging market and technology trends.
- Lead the market and growth inputs into SBU strategic planning.
- Lead go-to-market strategies for new product launches and strategic growth programs.
- Guide positioning, value propositions, messaging, and pricing strategies.
- Partner with Product Management and Engineering to translate market needs into future product and solution opportunities.
- Partner with Sales and Marketing Communications on customer engagement, demand generation, sales enablement, and training strategies.
- Identify portfolio whitespace, adjacent market opportunities, and potential partnerships or acquisitions.
- Establish KPIs and operating rhythms to measure the effectiveness of growth programs.
- Lead, coach, and develop the Motion Control Segment Marketing team.
Requirements
- Bachelor’s degree in Marketing, Business, Engineering, or a related field.
- Relevant professional and leadership experience commensurate with the scope and level of the position.
- Demonstrated experience developing market strategies and translating market and customer insights into growth opportunities.
- Ability to travel up to 50% of the time, domestically and internationally.
- Authorized to work in the United States without sponsorship now or in the future.
Desired Qualifications
- MBA or other advanced degree.
- 10+ years of relevant experience, including at least 2 years in a leadership role.
- Experience in factory automation, motion control, or related industrial technology markets.
- Experience developing growth strategies and commercializing products or solutions in complex B2B markets.
- Understanding of global sales channels, OEMs, distributors, and other routes to market within factory automation.
Benefits
- Competitive base salary within the local market.
- Performance rewards during the annual merit review process.
- Total target comp range for this position is 168,418-240,643 plus bonus annually.
- Variety of medical insurance plans, with dental and vision coverage.
- Employee Assistance Program.
- 401(k).
- Tuition reimbursement.
- Employee resource groups.
- Recognition programs.
- Flexible time off plans, including paid parental leave (maternal and paternal), vacation and holiday leave.
#marketing#product#strategy#automation#B2B#leadership#growth#motion control
About Emerson
Emerson is a leading global technology, software, and engineering company providing innovative solutions for customers in industrial and commercial markets. We help customers in the world’s most essential industries solve the biggest challenges of modern life. Every day, our global workforce fulfills our unified Purpose and lives out the Values we hold close as an organization: Integrity, Safety & Quality, Support Our People, Customer Focus, Continuous Improvement, Collaboration, and Innovation. Across the globe, we are united by a singular Purpose: We drive innovation that makes the world…
Company
EmersonJob Posted
2 weeks ago
Employment Type
Full Time
Work mode
Hybrid
Salary
US$168,418–240,643 · Negotiable
Experience Level
Executive
Locations
Florham Park, United States
Qualification
Bachelor, Master, Diploma
Applicants
Be an early applicant
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