Manager Product Research & GTM, Program Adoption
Marketing, Media & Creative · Marketing & Advertising · Product Marketing · Marketing Strategy
In short
Responsibilities
- Plan and execute quantitative and qualitative research studies to shape Product roadmap, including surveys, usability testing, or interviews.
- Understand business needs and develop a product marketing strategy and roadmap in partnership with business and product stakeholders.
- Deliver findings that address business needs, create actionable recommendations, and shape product roadmaps.
- Generate insights from business analytics and customer feedback, synthesizing data from various sources.
- Generate ideas on new or more efficient ways to drive product marketing at scale.
- Partner closely with product and business teams on the full product lifecycle.
- Lead an extended team of Research Managers and Marketing managers.
- Develop weekly metrics to track critical inputs and outputs and report out in weekly business reviews.
Requirements
- 5+ years of professional non-internship marketing experience
- Experience managing teams
- Experience building, executing and scaling cross-functional email and push marketing campaigns from concept to completion
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience working with multiple stakeholders at various levels and in different locales to drive alignment
Desired Qualifications
- Experience using data and metrics to measure impact and determine improvements
- Experience with CRM tools and systems that can be leveraged to drive customer engagement - including but not limited to Adobe, Salesforce, Unica, Marketo, Exact Target, Braze, etc.
- Experience building, executing and scaling digital programmatic campaigns from concept to completion
Benefits
- Work Timings - Monday to Friday; Timings- 1 Noon to 10 PM (Day Shift)
- Inclusive culture empowers Amazonians to deliver the best results for customers.
- Disability workplace accommodations available.
Skills
Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. We are driven by the excitement of building technologies, inventing products, and providing services that change lives. We embrace new ways of doing things, make decisions quickly, and are not afraid to fail. We have the scope and capabilities of a large company, and the spirit and heart of a small one.\n\nTogether, Amazonians research and develop new technologies from Amazon Web Services to Alexa on behalf of our customers:…
Company
AmazonJob Posted
4 days ago
Employment Type
Full Time
Work mode
On Site
Hours per week
40
Experience Level
Senior
Locations
Hyderabad, India
Applicants
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