Senior Partner Marketing Manager
Marknadsföring, media och kreativt · Marknadsföring och reklam · Marknadsstrategi · Digital marknadsföring
I korthet
The Americas Enterprise Partner Go-To-Market team is looking for a Senior Partner Marketing Manager to lead GTM strategy and execution with key services partners. This role focuses on driving revenue and consumption through data-driven marketing plans, optimizing partner investments, and accelerating co-sell motions in areas like AI and Cloud Migrations.
Ansvarsområden
- Own GTM strategy, engagement, and execution with top services partners.
- Deliver measurable ROI across priority solution areas.
- Build data-driven marketing plans, optimize partner investments, and drive co-sell motion.
- Analyze market dynamics to inform GTM campaigns and partner selection.
- Lead execution of strategic GTM plans aligned to Partner Business Plans.
- Manage marketing investments to drive partner impact.
- Activate multi-tactic partner marketing campaigns, co-sell offers, and win amplification.
- Align partners to CSA & industry priorities through joint business planning.
- Collaborate with partner leaders and CMOs to tailor GTM plans.
- Maximize investments via programs like One Azure, Security Investment, Co-Op, and EPI.
- Drive partner readiness and designation attainment.
- Apply the Partner Marketing Funnel Framework to portfolio execution and outcomes.
- Activate GTM plans with partners and stakeholders, track KPIs, and adjust via monthly rhythm of business.
- Share insights and best practices; resolve GTM execution issues.
- Contribute to MBRs, QBRs, and business updates with data-backed insights.
- Operate with a compliance-first mindset; ensure privacy, brand, funding, SOW, and policy compliance.
- Respond to audits and complete compliance trainings timely.
- Synthesize research and partner insights to inform partner strategy and solution area roadmaps.
- Execute full-funnel marketing plans for solution/offer launches.
- Design and measure end-to-end partner experiences.
- Manage allocated marketing funds; track investment utilization and ROI.
- Build trusted, executive-level partner relationships.
- Lead account mapping to partner solutions and sales plays.
- Drive demand generation to build partner co-sell pipeline.
Krav
- Bachelor's Degree in Business, Marketing, Business Development, Business Management, Communications, or related field AND 5+ years sales, marketing, or business development experience, OR equivalent experience.
Önskade kvalifikationer
- Master's Degree in Business Administration, or related field AND 4+ years sales, marketing, technology-based, or business development experience OR Bachelor's Degree in Business, Marketing, Business Development, Business Management, Communications, or related field AND 6+ years sales, marketing, or business development experience OR equivalent experience.
- Experience developing customer insights and incorporating them into innovative GTM plans with partners.
- Experience with public cloud platforms and solutions; foundational technical proficiency.
- Strong marketing fundamentals and lead qualification experience.
- Demonstrated ability to drive cross-team alignment and collaborate with senior partner leaders/CMOs.
- Experience with partner marketing programs and investment vehicles (e.g., One Azure, Security Investment, Co-Op, EPI).
- Proven data-driven decision making and ROI measurement.
Förmåner
- Certain roles may be eligible for benefits and other compensation.
- Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay
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