Senior Event Operations Manager
Marknadsföring, media och kreativt · Marknadsföring och reklam · Marknadsstrategi
I korthet
Microsoft Advertising seeks a Senior Event Operations Manager to ensure the operational integrity of their event program, transforming events into a measurable driver of leads and ROI. This role involves defining event capabilities, operational processes, and measurement models, collaborating across marketing, sales, and product teams to mature event operations and integrate disparate platforms.
Ansvarsområden
- Owns the end-to-end operational integrity of the event program across first-, second-, and third-party events.
- Establishes a unified event lifecycle operating model, aligning Marketing and Sales on common definitions, processes, and platform requirements.
- Accountable for on-the-ground operations for tentpole events, ensuring compliant lead capture, customer meetings, and smooth hand-off into sales pipeline activation.
- Drives large-scale planning, identifies key milestones, and provides expertise in developing plans and leading team discussions.
- Develops metrics, targets, and measurement plans at the program level by partnering with internal teams.
- Oversees the development and execution of processes and procedures for managing marketing artifacts.
- Ensures compliance of Marketing products/programs, policies, and across projects.
- Defines the standards/policies for usage of marketing technology and develops standard operating procedures (SOPs), trainings, and documentation.
- Learns and understands the current state of the industry, including tools, techniques, strategies, and processes that can be utilized to improve process efficiency and performance.
- Designs and scales operations of marketing technology platforms for Microsoft needs.
Krav
- Bachelor's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 5+ years of marketing operations, program management, project management, or related experience OR equivalent experience.
Önskade kvalifikationer
- Master's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 5+ years of marketing operations, program management, project management, or related experience OR Bachelor's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 8+ years of marketing operations, program management, project management, or related experience OR equivalent experience.
- 3+ years technology/process improvement experience.
Förmåner
- Base pay range: USD $106,400 - $203,600 per year (US); $137,600 - $222,600 (SF Bay Area and NYC Metro area).
- Certain roles may be eligible for benefits and other compensation.
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