R4G - Meeting Place Marketing Leader (CE)

Marketing, Media & Creative · Marketing & Advertising · Brand Management · Market Research

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IKEA is seeking a Meeting Place Marketing Leader (CE) in Changning, China to lead the marketing and activation agenda. This role requires a university degree, a minimum of 5 years of related experience, and 3 years of managerial experience. The successful candidate will execute integrated go-to-market plans, campaigns, programming, and events, as well as drive community engagement and partner activation.

Job Description

Job ID: 22800CN
Date posted: 27/06/2026

WHAT YOU'LL NEED TO HAVE

University degree
Minimum 5 years of related experience
Minimum 3 years of managerial experience

WHAT YOU'LL BE DOING DAY TO DAY

Execute integrated/multi-channel go-to-market plans, campaigns and activations, programming and events
Execute integrated/multi-channel go-to-market plans, campaigns and activations, programming and events
Execution of community engagement plan (incl. if requested by MP Manager with local authority engagement)
Securing MP-level partner activation through C&M plans
Secure MP-level integrated performance measurement and reporting including customer segmentation and customer needs identificaiton (can be also input for the tenant mix improvements)
Create and secure content across MP channels

OUR TEAM WITHIN IKEA

Lead the meeting place marketing & activation agenda to achieve meeting place goals

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