The Job

Product Marketing Manager - AII

Marknadsföring, media och kreativt · Marknadsföring och reklam · Produktledning · Marknadsstrategi

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I korthet

Seeking a Product Marketing Manager for Industrial Air products to develop and execute marketing strategies, drive revenue growth, and manage product lifecycles. This hybrid role in Rock Hill, SC requires strong commercial acumen, cross-functional collaboration, and experience with industrial products.

Ansvarsområden

  • Act as the primary marketing owner for assigned product portfolios.
  • Develop and execute product marketing strategies aligned with business objectives.
  • Identify customer needs, market trends, and competitive dynamics to uncover growth opportunities.
  • Lead product marketing activities for new product introductions and lifecycle initiatives.
  • Develop product positioning, customer value propositions, launch plans, and go-to-market strategies.
  • Develop and maintain a strong understanding of customers, applications, industry trends, and competitors.
  • Support pricing strategy through competitive benchmarking and market understanding.
  • Develop product messaging, sales tools, competitive materials, and training content.
  • Enable Sales Managers and distributors with resources to effectively position the portfolio.
  • Review portfolio performance and identify opportunities to improve business results.

Krav

  • Bachelor's degree in Marketing, Business Administration, Engineering, or a related field preferred.
  • Equivalent combination of education, technical knowledge, and relevant commercial experience considered.
  • 5+ years in Product Marketing, Product Management, Business Development, Technical Sales, or a related commercial role.
  • Background working with industrial, technical, or engineered products preferred.
  • Experience leading product launches, commercialization activities, and portfolio initiatives.
  • Experience working cross-functionally with Sales, Engineering, Operations, and other business stakeholders.
  • Strong commercial understanding and ability to connect marketing activities to business outcomes.
  • Ability to translate technical product features into clear customer value propositions.
  • Strong analytical and problem-solving skills.
  • Ability to develop recommendations based on customer needs, market conditions, and competitive dynamics.
  • Strong communication, presentation, and stakeholder management skills.
  • Ability to influence cross-functional teams without direct authority.
  • Experience with CRM and ERP systems, preferably SAP.
  • Proficiency with Microsoft 365 applications, including advanced Excel skills; Power BI experience is a plus.
  • Strong project management and organizational skills.
  • Ability to identify gaps and inefficiencies while recommending workable and cost-effective solutions.
  • Flexibility and ability to travel up to 20% of working time.
  • Proactive mindset and ability to take ownership of initiatives.
  • Strong communication skills with the ability to share knowledge, influence stakeholders, and promote continuous improvement.

Förmåner

  • Attractive benefits package.
  • Excellent compensation package.
  • Flexible benefits plan.
  • Generous 401 (k) retirement plan.
  • Health insurance.
  • Dental insurance.
  • Vision insurance.
  • Competitive paid time off.
  • Additional technical training is provided for the most qualified candidate.
#Product Marketing#Product Management#Business Development#Technical Sales#Industrial Products#Marketing Strategy#Product Commercialization#Market Intelligence#Pricing#Sales Enablement
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Företag

Atlas Copco

Publicerade jobb

för 2 veckor sedan

Upphör

om 1 månad

Anställningstyp

Heltid

Arbetsform

Hybrid

Erfarenhetsnivå

Mellannivå

Platser

Rock Hill, United States

Kvalifikation

Kandidatexamen, Yrkeshögskola, Ingen formell utbildning

Sökande

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