The Job

Marketing Science Lead

Marknadsföring, media och kreativt · Marknadsföring och reklam · Digital marknadsföring · Dataanalys · Marknadsstrategi

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I korthet

Google seeks a Marketing Science Lead in Gurugram or Bengaluru to drive client growth through strategic learning agendas and experimentation. You will act as a trusted consultant, advising on data infrastructure, budget allocation, and testing strategies to optimize ad performance and business outcomes.

Ansvarsområden

  • Define and execute strategic client learning agendas and experimentation roadmaps using A/B testing, Geo-experiments and other Google proprietary methods to quantify and unlock business growth.
  • Distill complex analytical and experimental findings into actionable, non-technical business recommendations and executive-ready presentations.
  • Act as a trusted consultant to help advertisers audit and modernize their data infrastructure, safeguarding their long-term ad performance and automated bidding efficiency against privacy changes and signal loss.
  • Advise advertisers on budget allocation and testing feasibility, while leading executive reviews and workshops to build investment confidence across sales teams and agency partners.

Krav

  • Bachelor's degree or equivalent practical experience.
  • 5 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis.
  • Experience working with partners to identify technical challenges and opportunities, and selling AdTech/MarTech solutions.

Önskade kvalifikationer

  • MBA or Master's degree in a quantitative field like Data Analytics, Economics.
  • Experience in quantifying ROI and improving ROI of ads spends through test and learn approach in one of the following: experimental methods (e.g., A/B testing, Geo experiments, user lift experiments), Advanced attribution (e.g., SKAN, MTA), statistical methods (e.g., causal inference, MMM, Statistical MTA).
  • Experience managing and influencing senior stakeholder relationships on recommending data driven ways to improve product and customer strategy to drive business outcomes.
  • Experience with incrementality testing, causal impact analysis, MMM, and MTA.
  • Understanding of brand and performance measurement.

Förmåner

  • Opportunity to sell at the forefront of technology.
  • Collaborate with executives.
  • Influence market-shaping strategies.
  • Deliver tangible results that significantly impact major global businesses.
  • Drive the growth of Google.
#Marketing Science#Lead#Analytics#Advertising#Media#Sales#Digital#Consulting#Finance#AdTech#MarTech#ROI#Experimentation#Causal Inference#Measurement#Data Infrastructure#Budget Allocation#Executive Reviews
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Företag

Google

Publicerade jobb

för 6 timmar sedan

Anställningstyp

Heltid

Arbetsform

Hybrid

Erfarenhetsnivå

Mellannivå

Platser

Gurugram, India

Bengaluru, India

Kvalifikation

Kandidatexamen, Masterexamen, Yrkeshögskola

Sökande

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