The Job

Marketing, Communications & Customer Engagement Teams Manager

Marknadsföring, media och kreativt · Marknadsföring och reklam · Marknadsstrategi · Digital marknadsföring · Innehållsstrategi

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Leybold USA Inc. is seeking a Marketing, Communications & Customer Engagement Teams Manager to lead North American marketing, digital communications, and customer engagement efforts. This hybrid role focuses on accelerating digital marketing, expanding AI-driven customer interactions, and increasing e-commerce sales, requiring a B.S. degree and 5+ years of relevant experience.

Ansvarsområden

  • Drive digital marketing and communication strategies to increase visibility in key North American markets.
  • Deploy integrated digital campaigns using AI-powered tools to enhance customer interaction and personalization.
  • Ensure customer-centric messaging for key applications with Product Teams.
  • Restructure internal and external communications aligned to market-segmentation priorities.
  • Expand AI usage to strengthen marketing efficiency, customer experience, and digital sales processes.
  • Advance digital engagement channels including chat, email automation, and virtual support.
  • Lead e-commerce strategy to increase zero-touch orders.
  • Partner with Business Lines and customer-facing teams to build proactive digital sales initiatives.
  • Build market-segmentation strategies with Business Lines to map opportunities and prioritize high-growth segments.
  • Focus marketing, communications, and digital sales on targeted segments.
  • Provide BLMs with market-trend analytics and business-development insights.
  • Lead Customer Success and Digital Marketing teams to deliver best-in-class digital engagement.
  • Strengthen alignment with Business Lines and Sales to increase usage of digital tools.
  • Implement processes and KPIs that reinforce a customer-centric mindset.
  • Oversee customer-experience strategy and drive digital process improvements.
  • Advance digital technologies and AI tools to improve performance and customer experience.
  • Use HubSpot and other digital systems to streamline internal processes.
  • Integrate C4C into all marketing and lead-generation initiatives.
  • Optimize use of tools such as ZoomInfo to improve sales effectiveness.
  • Lead digital content creation aligned with market segmentation and application messaging.
  • Engage customers across social media, digital platforms, and industry events.

Krav

  • B.S. degree or equivalent in Marketing or Communications.
  • Minimum 5 years in marketing/communications management and selling a product or service.
  • Digital marketing and/or e-commerce experience strongly preferred.
  • Experience developing custom landing pages, HTML emails, and other front-end solutions.
  • HubSpot experience strongly preferred.
  • Google Analytics tag-support experience via Google Tag Manager.
  • SEO and site-optimization knowledge.
  • Effective communication across all business levels.
  • Ability to negotiate solutions across multiple technical/business areas and vendors.
  • Proven team-leadership and vendor-management ability.
  • Basic SAP/C4C knowledge.
  • Proficient in Spanish is a plus.
  • Thrives in an agile environment.
  • Flexible, curious mindset with willingness to test new concepts and adapt to evolving technology.
  • Challenges existing methods and seeks continual improvement.
  • Strong critical thinking and problem-solving skills.
  • Excellent written and verbal communication skills.

Önskade kvalifikationer

  • Proficient in Spanish is a plus.

Förmåner

  • Competitive compensation package
  • Relocation Assistance
  • Medical, Dental, Vision
  • Vacation
  • Sick Pay
  • Holiday Pay
  • 401k
  • Paternal and Maternal leave
  • Short-term and long-term disability
  • Individual learning opportunities
  • World-wide job opportunities
  • Technical training from our academy
  • High standards for workplace safety
#marketing#communications#customer engagement#digital marketing#AI#e-commerce#team leadership
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Företag

Atlas Copco Group

Publicerade jobb

för 3 dagar sedan

Anställningstyp

Heltid

Arbetsform

Hybrid

Erfarenhetsnivå

Senior

Platser

Export, United States

Kvalifikation

Kandidatexamen

Sökande

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