The Job

Marketing Communication Specialist

Marknadsföring, media och kreativt · Marknadsföring och reklam · Digital marknadsföring · Innehållsstrategi

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I korthet

IKEA Kuwait is looking for a Marketing Communication Specialist in Zenata, Morocco to develop and coordinate inspiring communication content across all customer touchpoints. This role involves working with creative agencies and internal stakeholders to deliver communication that strengthens the IKEA brand and creates a seamless omnichannel customer experience.

Ansvarsområden

  • Develop and coordinate inspiring, relevant and consistent communication content across all customer touchpoints.
  • Deliver communication that drives business results, strengthens the IKEA brand, and creates a seamless omnichannel customer experience in the local market.
  • Support the creation, adaptation, implementation and follow-up of campaign content across all paid, owned and earned channels.
  • Develop clear and inspiring communication briefs for creative agencies and follow up the creative process from briefing to implementation.
  • Coordinate the development of campaign assets for offline and online channels, including TV, radio, outdoor, print, IKEA Family, website, app, in-store and PR activations.
  • Adapt global and regional communication materials to the local market, ensuring relevance for customers.
  • Collaborate with social media specialists to ensure campaign consistency and a unified customer experience across all channels.
  • Work closely with e-commerce, sales, family, and customer experience teams to secure integrated omnichannel communication.
  • Coordinate content production with agencies, photographers, designers, copywriters and other external partners.
  • Follow up campaign implementation and collect learnings to improve future communication performance.
  • Monitor communication trends, media developments, customer behaviors and competitor activities to identify opportunities for innovation and improvement.
  • Support the development of IKEA Family communication initiatives.
  • Build strong working relationships with agencies and internal stakeholders to secure effective collaboration and high-quality execution.
  • Contribute actively to creating an open, collaborative and learning-oriented environment, acting as a role model for IKEA values.

Krav

  • Support the development and execution of communication campaigns that drive awareness and consideration in the different customer meeting points.
  • Secure that all communication content is aligned with IKEA Brand values, visual identity, tone of voice and communication guidelines.
  • Ensure consistency and quality of communication across all channels and customer touchpoints.
#Marketing#Communication#Content#Campaigns#Brand
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Företag

IKEA

Publicerade jobb

för 1 månad sedan

Anställningstyp

Heltid

Arbetsform

På plats

Erfarenhetsnivå

Mellannivå

Platser

Zenata, Morocco

Sökande

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