The Job

Director of Product Marketing, SMB Growth

Marknadsföring, media och kreativt · Marknadsföring och reklam · Produktmarknadsföring · Marknadsstrategi

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I korthet

Microsoft AI is looking for a Director of Product Marketing, SMB Growth to lead product marketing strategy for advertising and AI business solutions. This role focuses on empowering small and medium businesses in the new AI economy by simplifying complex offerings and driving go-to-market strategies. Success means helping more SMBs start, stay, and grow with Microsoft.

Ansvarsområden

  • Own the SMB story, developing clear, compelling positioning and messaging for advertising and AI business solutions.
  • Partner with product and growth teams on onboarding, activation, and in-product messaging.
  • Run integrated marketing campaigns across multiple channels and use performance data to refine strategies.
  • Develop go-to-market plans with platforms, resellers, and partners to reach small businesses at scale.
  • Serve as the voice of the SMB audience to product and engineering teams, influencing roadmap priorities.
  • Lead customer listening and market intelligence efforts to uncover growth opportunities.
  • Conduct competitive analysis to identify differentiation and anticipate business implications.
  • Champion a culture of continuous learning and inclusive innovation.
  • Demonstrate strategic agility and adaptability in navigating ambiguity and changing priorities.
  • Utilize AI to build practical marketing workflows and understand AI agents in marketing scenarios.

Krav

  • Master's Degree in Marketing, Computer Science, Business or related field AND 4+ years experience in business, OR Bachelor's Degree AND 6+ years experience, OR equivalent experience.
  • Ability to meet Microsoft, customer and/or government security screening requirements.
  • Must pass the Microsoft Cloud background check upon hire/transfer and every two years thereafter.

Önskade kvalifikationer

  • Bachelor's Degree in Business, Marketing, Communications, Journalism, Economics, or related field AND 10+ years of product marketing, growth marketing, integrated marketing, or paid media experience, OR Master's Degree AND 8+ years experience, OR equivalent experience.
  • SMB marketing expertise, including product-led or self-serve growth motions and marketing to SMB audiences at scale.
  • Channel, partner, or platform partnership marketing experience.
  • Experience marketing advertising, adtech, or B2B technology products, especially AI-powered products.
  • Solid writing and content development skills with sharp storytelling and creative judgment.
  • Experience influencing and driving collaboration across sales, marketing, product, and engineering.
  • Experience building go-to-market strategies with partners.

Förmåner

  • Typical base pay range for this role across the U.S. is USD $130,900 - $251,900 per year.
  • Specific range for San Francisco Bay area and New York City metropolitan area is USD $165,600 - $272,300 per year.
  • Certain roles may be eligible for benefits and other compensation.
#Product Marketing#SMB#AI#Monetization#Advertising#Growth#Marketing Strategy#Go-to-Market#Customer Insights#Technology#B2B
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Företag

Microsoft

Publicerade jobb

för 1 månad sedan

Anställningstyp

Heltid

Arbetsform

Hybrid

Erfarenhetsnivå

Direktör

Platser

United States

Kvalifikation

Masterexamen, Kandidatexamen

Sökande

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