Branch Manager, Modern Trade (Kolkata)

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Electrolux Group is seeking a Branch Manager for Modern Trade in Kolkata, India. This role is responsible for driving sales numbers, managing channel partners, and ensuring the smooth functioning of the DA and Volume business within the allocated territory. The ideal candidate will have extensive channel sales and management experience, strong relationship management skills, and a proactive attitude.

JOB DESCRIPTION

Sales

Permanent

Job Description

Electrolux Group is a leading global appliance company that has shaped living for the better for more than 100 years. We reinvent taste, care and wellbeing experiences for millions of people, always striving to be at the forefront of sustainability in society through our solutions and operations. Under our group of leading appliance brands, including Electrolux, AEG and Frigidaire, we sell household products in around 120 markets every year. In 2025 Electrolux Group had sales of SEK 131 billion and employed 39,000 people around the world. For more information go to www.electroluxgroup.com.

What you will do :-

This position is responsible for driving the DA business numbers in the allocated territory on monthly, quarterly and yearly basis through all the channels
Smooth functioning of the entire DA and Volume business as a whole for the territory
Through strategic initiatives, ensure maximum output from the existing channel partners
Market sensing.
On continual basis evaluate the performance of all Retail partners.
Where necessary, drop / identify and develop new channel partners to ensure sales figures
Responsible for the liquidation of the stock of the partners
Lend support to the marketing team in implementation of the market/trade schemes to ensure that the scheme is a great success in the market
Create visibility of Electrolux product portfolio in the allocated territory
Training & Development of partners on
- Schemes - for better understanding and assimilation that ultimately leads to conversions
- Products - technical aspects, so that the level of competition moves a notch higher from just the PRICE

Who you are :-

Extensive channel sales experience
Excellent channel management skills
Excellent Relationship Management skills
Ability to work under pressure
Highly Motivated, positive attitude and work ethic desired

Where you will be :-

You will be reporting to Key Account National Sales Manager and will be based in Gujarat, India

Benefit highlights:

Discounts on Electrolux products and services.
Medical Coverage
Shape your Wellbeing activities

As part of the Electrolux Group, we will continuously invest in you and your development. There are no barriers to where your career could take you.

Find more on:

Electrolux Group
Electrolux Group LinkedIn
Electrolux APAC&MEA:

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