Social & Video Content Lead – IMDb India, IMDb India
Marketing, Media & Creative · Marketing & Advertising · Social Media Management · Video Production · Content Strategy
In short
IMDb India seeks a Social & Video Content Lead to define and execute content strategy across key social platforms, focusing on community building and leveraging data. The role involves managing agencies and production partners, from concept to optimization, ensuring alignment with IMDb's brand voice and standards.
Responsibilities
- Own IMDb India’s editorial voice and social/content strategy across Instagram, YouTube and X.
- Build an integrated editorial calendar and content roadmap.
- Own the external agency/production ecosystem, overseeing editors, producers and agencies.
- Develop original content concepts and IPs for IMDb.
- Own professional engagement and execution for social.
- Own performance and learning using engagement, watch time, retention, and audience growth metrics.
Requirements
- 3+ years of professional non-internship marketing experience.
- Experience in digital marketing and content production timelines and process.
Benefits
- Enjoy the benefits of working for Amazon with the autonomy of working on a small, nimble team.
#Social Media#Content Creation#Video#Marketing#IMDb