Senior Creative Intelligence Manager

Marketing, Media & Creative · Marketing & Advertising · Digital Marketing · Marketing Strategy

In short

Microsoft is looking for a Senior Creative Intelligence Manager to lead a learning workstream within their Frontier Marketing organization. This role focuses on connecting creative efforts with performance metrics, analyzing social media data, and translating insights into actionable recommendations for smarter marketing decisions and creative optimization. The position requires a Bachelor's degree and several years of integrated marketing experience, with a strong emphasis on analytics and collaboration.

Responsibilities

Analyze content performance across organic, paid, and creator channels using social media analytics.
Translate findings into clear recommendations for content optimization and testing.
Run System of Learning (SOL) cycles for assigned campaigns or workstreams.
Partner with Global Media, Data Science, and Analytics to connect creative activations with campaign data.
Execute test-and-learn plans, coordinate creative inputs, and conduct analysis.
Maintain playbooks, best-practice libraries, and modular storytelling resources.
Apply AI-driven creative workflows and automation for insight synthesis and content adaptation.
Own the quality, documentation, and timely delivery of analyses and outputs.
Synthesize performance data and trends into concise findings and recommendations.
Report ROI, learning outcomes, and workstream impact.

Requirements

Bachelor's Degree in Business, Marketing, Communications, Literature, or related field AND 3+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related work experience OR equivalent experience.
Specialty in social media analytics to understand content performance.
Experience delivering hands-on creative analytics.
Experience operating marketing intelligence processes and learning cycles.
Experience aligning day-to-day cross-functional collaborators.
Experience integrating campaign data, audience insights, and performance signals.
Experience applying AI-driven creative workflows and automation.

Desired Qualifications

Master's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 3+ years integrated marketing experience OR Bachelor's Degree AND 7+ years of the same experience OR equivalent experience.
Experience with modular storytelling and reusable content systems.
Experience in enterprise or business to business (B2B) marketing environments.

Benefits

Base pay range of USD $106,400 - $203,600 per year (US locations).
Higher base pay range of USD $137,600 - $222,600 per year for San Francisco Bay area and New York City metropolitan area.
Potential eligibility for benefits and other compensation.

Skills

Social Media AnalyticsCreative AnalyticsData ScienceAnalyticsMarketing StrategyBusiness PlanningMarketing OperationsAI

#Frontier Marketing#System of Learning (SOL)#creative#social marketing#performance#analytics#recommendations#Microsoft#culture#values#Social Media Analytics#content optimization#testing#AI-driven creative workflows#B2B marketing

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