The Job

Product Marketing Specialist

Marketing, Media & Creative · Marketing & Advertising · Marketing Strategy · Product Management

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In short

ABB is seeking a Product Marketing Specialist in Indonesia to implement product marketing strategies and support the sales organization. This hybrid role requires a Bachelor's degree in a related field and 3-5 years of experience in product marketing, product management, business development, or sales within the electrical industry.

Responsibilities

  • Implement product marketing strategies in line with global product strategy in assigned area to meet business objectives.
  • Implement marketing activities and support Sales organization in driving sales and services for respective products.
  • Drive sales efficiency by providing appropriate product knowledge information and training.
  • Implement the product marketing strategy in the assigned area/segment, including defining and communicating product value propositions and product positioning in accordance with the global product marketing strategy.
  • Achieve product marketing targets and budgets by overseeing progress regularly and defining and implementing improvement plans as needed.
  • Focus on achievement of orders and driving continuous improvement in the Net Promoter Score (NPS).
  • Execute annual marketing plan in collaboration with relevant division and/or product groups.
  • Develop business plans focused on driving business development for a defined market.

Requirements

  • Bachelor's degree in Electrical Engineering, Marketing, Business Administration, or a related field.
  • Minimum 3–5 years of experience in product marketing, product management, business development, or sales within the electrical, industrial automation, or power distribution industry.
  • Strong knowledge of low-voltage electrical products, protection devices, switchgear, energy management systems, or related Smart Power solutions.
  • Proven experience in developing marketing strategies, managing product portfolios, and identifying business growth opportunities through market analysis.
  • Strong analytical, communication, presentation, and stakeholder management skills.
  • Ability to collaborate effectively in a cross-functional, multicultural environment and drive results through teamwork.
  • Fluent in English and Bahasa Indonesia, with proficiency in Microsoft Office and CRM/business analytics tools.

Desired Qualifications

  • Our teams support each other, collaborate, and never stop learning.
  • Everyone brings something unique, and together we push ideas forward to solve real problems.
  • Being part of our team means your work matters - because the progress we make here creates real impact out there.

Benefits

  • Be empowered to lead, supported to grow, and proud of the impact we create together.
  • You’ll have the tools and freedom to grow your skills, shape your path, and take on challenges that matter.
  • Your work creates impact you can see and feel, every day.
#Product Marketing#Marketing Strategy#Sales#ABB#Electrification#Smart Power#Indonesia#Electrical Engineering#Marketing#Business Administration#Product Management#Business Development
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Company

ABB

Job Posted

1 week ago

Employment Type

Full Time

WorkMode

Hybrid

Experience Level

Mid-Senior

Locations

Indonesia

Qualification

Bachelor

Applicants

Be an early applicant