市场部员工(PR)

Marketing, Media & Creative · Marketing & Advertising · Brand Management · Market Research

Smart Summary

AI-generated overview of this position

IKEA is seeking a PR employee for their marketing department in Shenzhen, China. This role involves building strong relationships with local media and KOLs, securing brand exposure, and leading PR activities. The ideal candidate will have excellent communication skills and the ability to manage PR agencies.

Job Description

Job ID: 22913CN
Date posted: 17/06/2026

WHAT YOU'LL NEED TO HAVE

'-Able to influence people with strong local market insight and IKEA way of marketing
-communication Able to build up close relationships with local media & KOL
-Ability to lead PR activities, from event to interview Have highly effective and creative written and verbal communication skills.
-Able to lead and coach local PR agency

YOUR RESPONSIBILITIES

'-Establish close relationship with local media and KOL
-Secure good exposure of IKEA brand in local market
-Bridge the inside (store & SO PR) and outside (society)
-Create PR possibility for local store with good combination of IKEA long term priority and local market situation
-Close co-operation with local IKEA FAMILY to create synergy in local marketing communication
-Good understanding HF and life at home of local PR partner

Our team is the voice of IKEA. We use words, pictures and videos to tell the story about IKEA, to build our brand and inspire people with our offer. We bounce ideas back and forth, we challenge each other and we are crazy passionate about communication. Of course we’re also the ones who make sure to keep all our fellow co-workers informed, engaged and connected in a constantly changing business environment.

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#pr#marketing#shenzhen#china#communication#media relations#kol#brand exposure