Job Overview:
Identify Market Development issues and opportunities within the specified small-scale business unit(s).  Develop and implement marketing strategies and plans to generate customer-centric growth.

Essential Functions:
• Working within a highly matrixed organization, develop and manage comprehensive, cohesive and measurable marketing plans for the assigned business unit/geography, linking to other business units/geographies as required.
• Function as local subject matter expert  for specified units/geographies.
• Support & drive collaboration between regions, business leaders, other corporate functional teams and Global Marketing Shared Services to ensure seamless implementation of customer-specific marketing strategies.
• Contribute to market research and competitive intelligence efforts to fully understand and stay up-to-date on business needs.
• Monitor and analyze internal and external data to develop business insights, implications and recommendations for action.
• Recommend new products and services based on customer insight and trend analysis.
• Develop appropriate positioning and messaging.
• Interface with external agencies and appropriate internal functional group to execute agreed-upon plan / program.
• Monitor and analyze business on an on-going basis to recommend and implement plan modifications as needed.
• Responsibilities may include trade shows, customer insight, case studies, customer relationship marketing, or business unit focus.

Qualifications and Skills Required:
• Bachelor's Degree Req
• Master's Degree in Business Administration Req
• 5 years relevant marketing experience Req Or
• Equivalent combination of education, training and experience Req
• Strong Microsoft Office skills
• Strong communication skills
• Fluent English speaker, European languages helpful
• Pharmaceutical experience/knowledge helpful
• Chartered Institute of Marketing (CIM) Diploma in UK helpful
• Ability to work within cross-functional teams
• Ability to establish and maintain effective working relationships with coworkers, managers and clients