Product Marketing Lead
Marketing, Media & Creative · Marketing & Advertising · Digital Marketing · Product Management
In short
Spotify is seeking a Product Marketing Lead to spearhead go-to-market strategies for new creator products, particularly in podcast and video capabilities. This role involves influencing product roadmaps through collaboration with R&D and Insights teams, and crafting compelling product narratives. The ideal candidate has 7+ years of experience in tech or media, with a strong preference for creator economy expertise.
Responsibilities
- Lead end-to-end product marketing strategy for Spotify's core podcast and video creator capabilities.
- Develop and communicate holistic go-to-market strategies, including positioning, messaging, narrative, and commercialization plans.
- Define, track, and deliver against product adoption and growth goals.
- Partner with Research and Insights teams to identify new opportunities through market analysis and creator feedback.
- Collaborate with Product, Engineering, and cross-functional stakeholders to influence the product roadmap.
Requirements
- At least 7+ years of product marketing or marketing experience within tech, media or social media platforms.
- Strong preference for someone with creator economy experience.
- Proven success leading complex, cross-functional initiatives at scale.
- Experience driving product adoption through positioning, messaging, and go-to-market strategy.
- Strong ability to influence and collaborate across Product, Engineering, Data Science, Research, and Marketing.
- Excellent communication and stakeholder management skills across all levels of an organization.
- Highly organized, with experience managing multiple priorities across global teams.
- Passion for creators, podcasts, video, and digital platforms, with a strong understanding of market and industry trends.
Benefits
- United States base range for this position is $132,030- $188,615.
- Equity.
- Bonus or commission.
- Health insurance.
- Six month paid parental leave.
- 401(k) retirement plan.
- 23 paid days off.
- 13 paid flexible holidays.
- Extensive learning opportunities, through our dedicated team, GreenHouse.
- Flexible share incentives letting you choose how you share in our success.
- Global parental leave, six months off - for all new parents.
- All The Feels, our employee assistance program and self-care hub.
- Flexible public holidays, swap days off according to your values and beliefs.
#Product Marketing#Creator Economy#Podcasting#Video#Digital Platforms#Go-to-Market Strategy#Product Management#Marketing Strategy
Company
Spotify
Job Posted
1 week ago
Employment Type
Full Time
WorkMode
Hybrid
Experience Level
Senior
Locations
New York, United States
Applicants
Be an early applicant