Media Manager, Amazon Media Team
Marketing, Media & Creative · Marketing & Advertising · Digital Marketing
In short
Amazon's Central Media team is seeking a Media Manager to plan, execute, and optimize multi-media integrated campaigns that drive business and brand growth. This role requires accountability for media KPIs and business metrics, budget management, and cross-functional collaboration. The ideal candidate will have experience with various media platforms and data analysis tools.
Responsibilities
- Plan and optimize media campaigns with accountability to media KPIs and key business/brand metrics.
- Manage budgets and pacing to maximize media-driven business impact across all mediums/activation platforms.
- Surface insights from campaign data to inform investment decisions.
- Partner cross-functionally with brand, analytics, and creative teams.
- Full accountability from planning to execution on social and programmatic platforms.
- Plan, build, and optimize multi-media campaigns, connecting media spend to business outcomes.
- Work cross-functionally with category teams, creative partners, and measurement analysts.
- Bring the media point of view to strategy conversations and present investment-to-impact stories in Weekly Business Reviews.
- Run experiments such as incrementality studies, creative A/B tests, and new channel pilots.
- Challenge legacy plans and propose smarter ways to drive outcomes.
Requirements
- 2+ years of professional non-internship marketing experience
- 1+ years of Salesforce, Tableau, Vidyard, and Excel experience
- 1+ years of designing, building, and launching successful email engagement programs, specifically lifecycle/nurture programs experience
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Desired Qualifications
- Experience working with a major brand or entertainment company in project/production management
- Experience in e-commerce, start ups, advertising, commercial
- Experience using data visualization tools
Benefits
- Inclusive culture that empowers Amazonians to deliver the best results for customers.
- Workplace accommodations and adjustments for individuals with disabilities during the application and hiring process.
#media#marketing#campaigns#analytics#ecommerce#social media#programmatic advertising#video#display advertising#creator marketing
Company
Amazon
Job Posted
1 week ago
Employment Type
Full Time
WorkMode
On Site
Experience Level
Mid-Senior
Locations
Bengaluru, India
Applicants
Be an early applicant