Marketing Specialist
Marketing, Media & Creative · Marketing & Advertising · Digital Marketing · Content Strategy
In short
Accenture is seeking a Marketing Specialist with expertise in CRM and client relationship management. This full-time role involves implementing marketing initiatives, measuring effectiveness, and collaborating with stakeholders across multiple locations in India and the Philippines.
Responsibilities
- Implement impactful CRM initiatives and programs.
- Measure and report on the effectiveness of marketing programs.
- Manage own accounts with guidance or support a cluster of accounts.
- Select and leverage value-driven content and experiences.
- Gather and organize buyer insights and relationship intelligence.
- Proactively acquire industry knowledge and stay updated on trends.
- Lead and utilize GenAI solutions as digital colleagues.
- Live and champion Accenture's Purpose, Core Values, and Code of Business Ethics.
- Cultivate and own relationships with key stakeholders.
- Champion collaboration across teams.
- Embrace curiosity, agility, and a growth mindset.
- Foster peer connections for growth, coaching, and collaboration.
- Measure marketing against KPIs and use feedback loops for continuous improvement.
- Master essential tools like SynOps, M+C Plan, MMS, Monday, Writer, and LinkedIn Sales Navigator.
- Collaborate to streamline processes, drive innovation, and enhance efficiency.
- Assume a champion or expert role on a specific topic or area.
- Exemplify data-led, modern marketing.
Requirements
- 5-10 years of experience in marketing.
- Expertise in CRM principles and client relationship marketing.
- Experience in implementing and measuring marketing initiatives.
- Ability to gather and organize buyer insights.
- Proactive in acquiring industry knowledge and understanding trends.
- Proficiency in using essential tools like SynOps, M+C Plan, MMS, Monday, Writer, and LinkedIn Sales Navigator.
- Experience with data-led marketing practices.
Desired Qualifications
- Optional role in M&C and Client Relationship Marketing Teams.
- Potential to lead 1-2 light accounts with coaching.
- Support a cluster of accounts as part of a dynamic CRM model.
- Embraces curiosity and agility.
- Adapts with a growth and change mindset.
Benefits
- Opportunity to work with a global leader in technology and services.
- Inclusive and diverse work environment.
- Support for holistic well-being (physical, mental, financial).
- Opportunities for continuous learning and skill development.
- Consistent recognition as one of the World’s Best Workplaces™.
#marketing#CRM#client relationship#stakeholders#initiatives#programs#reporting#collaboration#value#content#buyer insights#industry knowledge#GenAI#purpose#core values#business ethics#leadership#team#curiosity#agility#growth mindset#community#KPIs#continuous improvement#tools#innovation#efficiency#data led#modern marketing
Job Posted
1 month ago
Employment Type
Full Time
WorkMode
On Site
Experience Level
Senior
Locations
Bengaluru, India
Ahmedabad, India
Bhubaneswar, India
Cavite City, Philippines
Cebu City, Philippines
Chennai, India
Coimbatore, India
Gandhinagar, India
Gurugram, India
Hyderabad, India
Indore, India
Jaipur, India
Kochi, India
Kolkata, India
Mandaluyong City, Philippines
Mumbai, India
Muntinlupa, Philippines
Nagpur, India
Navi Mumbai, India
New Delhi, India
Noida, India
Pasig City, Philippines
Pune, India
Quezon City, Philippines
San Nicolas, Philippines
Taguig, Philippines
Thane, India
Thiruvananthapuram, India
Tiruchirappalli, India
Applicants
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