Key Account Manager
Logistics, Sales & Operations · Sales & Business Development · Sales Management · Account Management · Retail Management
In short
The Key Account Manager in Thailand is responsible for growing sales in the Modern Trade channel by managing customer relationships, leading a team, and executing sales strategies to achieve targets. This role requires at least 5 years of experience in key account management or modern trade sales, with a Bachelor's degree in a related field.
Responsibilities
- Develop and execute business plans and sales strategies to achieve sales, distribution and profitability targets in the Modern Trade channel.
- Manage key retail accounts by negotiating annual trading terms, promotional plans and joint business agreements to strengthen long-term partnerships.
- Plan and manage product assortment, planogram/schematic layouts and in-store category positioning to ensure the right product mix based on store size, target shoppers and cluster segmentation.
- Conduct regular store visits and collaborate with Professional Consultants to ensure high merchandising standards, shelf visibility and effective implementation of promotional activities.
- Analyze sales data, market trends, and shopper insights to identify new growth opportunities and optimize assortment by region and store cluster.
- Work closely with marketing, supply chain and trade marketing teams to ensure timely product availability, promotional readiness and alignment with marketing campaigns.
- Oversee planogram compliance and execution consistency across different key accounts and regions.
- Monitor account performance, manage forecasts and budgets, and provide accurate monthly reports and business reviews to management.
- Lead, coach, and motivate a team of Professional Consultants to deliver excellent in-store execution and sales conversion.
- Ensure all operations are in line with company policies, brand standards and compliance requirements.
Requirements
- Bachelor’s degree or higher in Business Administration, Marketing or a related field.
- At least 5 years of experience in Key Account Management or Modern Trade Sales, preferably in hardware, home improvement, building materials or related product categories.
- Strong understanding of retail assortment planning, schematic management and store cluster segmentation.
- Proven track record in achieving sales targets and managing relationships with modern trade retailers.
- Excellent communication, negotiation and interpersonal skills.
- Strong analytical mindset with the ability to interpret sales and market data for decision-making.
- Leadership capability to manage field teams and drive performance excellence.
- Good command of both spoken and written English.
Desired Qualifications
- Proficiency in Microsoft Office and familiarity with planogram or sales data tools is an advantage.
Benefits
- Support by regular feedback, training, and development opportunities.
- Empowerment to build career around aspirations and ambitions.
Skills
SalesMicrosoft OfficeNegotiationMarket ResearchCustomer Relationship ManagementRetailSales ManagementBusiness DevelopmentMarketingMerchandising
#Key Account Manager#Modern Trade#Retail#Sales#Thailand
About ASSA ABLOY Group
Let’s create a safer and more open world – together! ASSA ABLOY is the global leader in access solutions with sales of SEK 121 billion and 52,000 employees. The Group has operations in over 70 countries and sales worldwide. ASSA ABLOY’s innovations enable safe, secure and convenient access to physical and digital places. Every day, we help billions of people experience a more open world. We have a feeling of discovery and urge to innovate by working together and telling it like it is, enabling us to be always growing, never boring and leading right. Do you want to be encouraged to act, have…
Company
ASSA ABLOY GroupJob Posted
7 hours ago
Expires
in 1 day
Employment Type
Full Time
Work mode
On Site
Experience Level
Mid-Senior
Locations
Suanluang, Thailand
Qualification
Bachelor
Applicants
Be an early applicant
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