Director, Product Marketing
Marketing, Media & Creative · Marketing & Advertising · Product Marketing · Marketing Strategy
In short
Director, Product Marketing role at Microsoft to lead go-to-market strategy, execution, and thought leadership for Copilot. This hybrid position focuses on driving impact through cross-organization strategic initiatives, deepening market understanding, and developing new GTM strategies, particularly for Copilot Credit usage-based billing. Success will be measured by growth objectives, leadership in AI cost management, and clear GTM strategy execution.
Responsibilities
- Develop and lead the vision for cross-organization initiatives, ensuring alignment with market research, customer insights, and comprehensive GTM strategies.
- Formulate business case proposals and whitepapers to frame strategy and accelerate market implementation.
- Run executive steercos to manage the business, assess ideas, and ensure company-wide alignment.
- Champion work from across the team, empowering ideas and recognizing team members' contributions.
- Drive competitive research to understand market trends in developer and knowledge worker AI consumption for GTM strategies.
- Develop data-driven growth strategy and go-to-market engines spanning multiple products.
- Collaborate with senior executives to assess ideas, foster collaboration, and align direction.
- Lead with trust, inclusion, and valuing diverse perspectives and ideas.
Requirements
- Master's Degree in Marketing, Computer Science, Business or related field AND 4+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business OR equivalent experience.
- Experience leading cross-functional, enterprise-wide initiatives.
- Understanding of go-to-market strategy, ideally in cloud, SaaS, or AI-driven businesses.
- Experience in conducting competitive and market research and turning that into business cases and proposals.
- Ability to structure ambiguous problems and drive them to clear outcomes.
- Strong communication and storytelling skills, including creating executive-level narratives and presentations.
- Ability to influence senior stakeholders without direct authority and build alignment across teams.
- Strong analytical skills, with the ability to translate data and insights into actionable strategy.
- Experience operating in fast-paced, evolving environments with high levels of ambiguity.
- Collaborative mindset with the ability to partner across sales, marketing, partner, and product teams.
Desired Qualifications
- Master's Degree in Marketing, Computer Science, Business or related field AND 8+ years marketing or sales experience OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 12+ years experience in business OR equivalent experience.
Benefits
- The typical base pay range for this role across the U.S. is USD $130,900 - $251,900 per year.
- For specific work locations within the San Francisco Bay area and New York City metropolitan area, the base pay range is USD $165,600 - $272,300 per year.
- Certain roles may be eligible for benefits and other compensation.
- Equal opportunity employer.
- Consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances.
#Copilot#AI#Product Marketing#Go-to-Market Strategy#Cloud#SaaS#Billing#Consumption#FinOps