Category Manager Taste CA East
Technology, Data & Digital · Product & Design · Product Management
In short
Electrolux Group is seeking a Category Manager – Taste for the CA EAST region, based in Zagreb, Croatia, or other specified CA East offices. This full-time, permanent role involves driving product strategy, portfolio optimization, new product launches, and profitability by managing commercial activities, defining assortments, and monitoring market trends. The ideal candidate will have a minimum of 5 years of experience in product/category management or related commercial roles, strong business acumen, and excellent English proficiency.
Responsibilities
- Supporting and driving the creation of local strategic plans by product group and sales channel in line with the Group strategy.
- Managing the commercial agenda, including product phase-in and phase-out processes, sales forecasting, monitoring slow-moving and non-moving products, portfolio complexity management, profitability optimization, and new product launches.
- Participating in annual planning processes, business reviews, and sales performance discussions.
- Acting as the voice of the CA EAST region in collaboration with central functions, ensuring regional business needs and opportunities are represented.
- Driving product management activities across local markets.
- Defining product assortments and recommended pricing strategies based on market trends, customer value, competitive analysis, and profitability goals.
- Managing the full product lifecycle for Taste categories, from concept to commercialization and phase-out.
- Identifying growth opportunities and evaluating market development potential together with local countries and the PL Taste Director.
- Monitoring consumer trends, competitive activity, and market innovations, translating insights into business recommendations.
- Providing valuable market input into new product development processes.
- Maintaining ownership of the category model catalogue.
- Leading and developing a Commercial Specialist.
- Fostering strong cross-functional collaboration across Marketing, Sales, Supply Chain, Product Development, and other key stakeholders.
Requirements
- Minimum 5 years of experience in Product Management, Category Management, Marketing, Commercial roles and/or Product Development.
- Proven experience in developing and executing product and category strategies.
- Strong track record of driving commercialization, product growth, and business performance.
- Experience with P&L ownership, financial analysis, business planning, and business case development.
- Ability to balance short-term business priorities with long-term growth opportunities.
- Experience working in a matrix and international organization is highly desirable.
- Fluent English is required.
Desired Qualifications
- Proficiency in additional languages will be considered an advantage.
Benefits
- Hybrid work environment (5 days per month from home)
- Extensive learning opportunities
#Category Management#Product Management#Taste#CA East#Electrolux#Appliances#Strategy#Portfolio Management#New Product Introduction#Commercial