Brand & Marketing Communications Manager

Marketing, Media & Creative · Marketing & Advertising · Marketing Strategy · Brand Management · Digital Marketing

In short

Volvo Group is seeking a Brand & Marketing Communications Manager in Bangalore, IN to develop and execute marketing communication strategies, manage brand identity, and oversee digital marketing efforts. This role involves collaborating with stakeholders to drive brand presence and support business objectives in the sustainable transport sector.

Responsibilities

Develop and execute marketing communication strategies, including content, channels, and campaigns.
Ensure coherence across campaigns, channels, and timelines.
Manage and enforce brand identity, tone, messaging, and visual language across all touchpoints.
Oversee digital marketing efforts, including website, social platforms, and digital assets.
Serve as the SPOC for dealer marketing communications and support.
Plan, execute, and manage events and exhibitions.
Manage merchandise ordering, procurement, and inventory.
Drive data collection for customer and dealer satisfaction surveys and interpret insights.
Provide marketing administrative support, including agency management and PR-PO-Payments.
Document and store records in the BMC shared library.
Create communication decks and project manage important projects.
Represent Volvo CE India BMC in global forums and exchange insights.

Requirements

In-depth understanding of business objectives to translate them into communication strategies.
Proficiency in brand guidelines interpretation and application.
Experience in owning brand tone, visual language, and storytelling across digital touchpoints.
Ability to define digital objectives for each platform and decide on formats.
Experience in reviewing and presenting KPIs through dashboards/reports.
Experience in educating and partnering with dealers on marketing initiatives.
Ability to plan event and exhibition calendars with stakeholders.
Experience in merchandise ordering, demand estimation, procurement, and quality control.
Experience driving data collection for customer and dealer satisfaction surveys.
Experience leveraging marketing agencies, interns, or apprentices.
Familiarity with PR-PO-Payments and organizational procedures.
Proficiency in creating communication decks using powerpoint and excel.
Experience in global stakeholder management and representing the company in forums.

Desired Qualifications

Demonstrate end-to-end ownership and focus on outcomes.
Build business context and learn about the business and industry.
Influence without authority through reasoning, creativity, credibility, and calm presence.
Collaborate across functions with respect and clarity, building understanding of internal networks.
Communicate with precision and objectivity on timelines, roles, and scope.
Balance speed, quality, and stakeholder expectations by taking pragmatic decisions.
High focus on information organization, meticulous planning, and timely resource leveraging.
Demonstrate high professionalism on punctuality and advance communication.
Proactively plan and schedule sync-ups/reviews with leaders.
Build rapport and camaraderie with team members and colleagues through empathy and sharing.

Benefits

Opportunity to shape sustainable transport and infrastructure solutions.
Work with next-gen technologies and collaborative teams.
Make a difference on a global scale.
Opportunity to join Volvo Group, a leading industrial company.
Work with iconic brands and be part of a global team.
Contribute to a net-zero society and build a better tomorrow.
Travel is required frequently.

#marketing#communications#brand#digital marketing#content strategy#dealer marketing#event marketing#research#stakeholder management#transport#infrastructure

Company

Volvo Group

Job Posted

1 month ago

Employment Type

Full Time

WorkMode

On Site

Experience Level

Mid-Senior

Locations

Bangalore, India

Applicants

Be an early applicant