Specialist, Brand & Corp Comms, Amazon Prime Video, APAC
Marketing, Media & Creative · Marketing & Advertising · Marketing Strategy · Content Strategy
In short
Amazon Prime Video seeks a Brand & Corporate Communications Specialist for APAC to develop and execute communication programs across India, Japan, South East Asia, and Australia-New Zealand. This role involves crafting narratives, managing media relations, collaborating with stakeholders, and adapting strategies for diverse regional markets.
Responsibilities
- Co-develop and implement brand and corporate communications strategies, messaging frameworks, and narrative platforms for APAC markets.
- Craft compelling storylines, thought leadership content, and executive communications.
- Ensure consistency of company-wide communication while adapting for cultural nuance and local relevance.
- Co-develop and execute integrated communications campaigns around corporate milestones and strategic initiatives.
- Conduct proactive and reactive media relations across priority APAC markets.
- Provide strategic recommendations to business stakeholders on communications opportunities and risks.
- Work with stakeholders across regions and functions including business, marketing, public policy, social media, and external PR agencies.
- Build and maintain strong relationships with relevant media across the region.
- Manage external public relations agencies on several matters across multiple markets.
- Keep current on trends, issues, and news relevant to the brand and industry across APAC.
- Identify emerging cultural moments, market-specific opportunities, and regional trends.
- Serve as communications subject matter expert for APAC brand and corporate narrative.
- Track and report on communications impact, media coverage, and brand sentiment across the region.
Requirements
- Bachelor's degree in communications, public relations, or a related field.
- Experience developing and executing campaigns across a multitude of timezones and languages.
- Strong analytical skills, attention to detail, and effective communication abilities.
- Experience managing external agencies.
- Experience working in large teams or at a national/multinational organization.
- Experience communicating complex information and solutions to senior stakeholders and influencing decisions.
- 7+ years of recent professional communications or public relations experience.
- Experience working with teams across APAC region.
- Experience in written and spoken English and an ability to compose grammatically correct, concise and accurate written responses.
Desired Qualifications
- Experience working in global media companies.
- Experience in advising and influencing executive leadership.
- Experience in a fast-paced, high-tech company.
- Experience prioritizing and handling multiple assignments at any given time while maintaining commitment to deadlines.
- Experience in resolving conflicts, providing crisis management triage, and setting appropriate expectations with customers.
- Experience using data, reporting, or tools to measure performance and make adjustments accordingly.
- Master's degree.
- Fluency or working proficiency in an additional APAC language (e.g., Japanese, Korean, Thai, Bahasa).
Benefits
- Inclusive culture empowers Amazonians to deliver the best results for our customers.
- Workplace accommodation or adjustment during the application and hiring process available for individuals with disabilities.
#Brand Communications#Corporate Communications#APAC#India#Japan#South East Asia#Australia-New Zealand#Media Strategy#Content Development#Stakeholder Management#Public Policy#Social Media#PR Agencies